From Concept to Reality: The Creative Process Behind ERIGO

From Concept to Reality: The Creative Process Behind ERIGO
ERIGO is a popular Indonesian fashion brand that has gained a significant following, especially among the younger generation. Known for its trendy and affordable streetwear, ERIGO has successfully tapped into the growing demand for stylish and comfortable clothing. With a strong online presence, ERIGO has established itself as a leading player in the Indonesian fashion industry.

The ERIGO website serves as the brand's primary e-commerce platform, offering a wide range of products including t-shirts, hoodies, pants, and accessories. The user-friendly interface and visually appealing design make it easy for customers to browse and shop for their favorite items. Additionally, ERIGO frequently updates its website with new collections and promotions, ensuring that customers always have access to the latest trends.

One of the key factors contributing to ERIGO’s success is its ability to connect with its target audience on a personal level. Through social media and influencer collaborations, ERIGO has built a strong brand identity and cultivated a loyal customer base. By leveraging the power of digital marketing, ERIGO has been able to effectively reach a wider audience and drive sales.

The Challenge.

  • ERIGO already has a unique concept and design that gives the impression of "Free" & "Fun" but the product offered and user experience are still delivered well.
  • Custom login/registration flow where users first input their email address, then proceed to either log in or register.
  • Ensure the website remains responsive on various mobile devices.

Solutions.

  • Uses the basic "Dawn" theme and Tailwind CSS to enhance website performance and accelerate development.
  • Leverages an external server and integrates with Shopify to introduce a novel, previously unseen feature.
  • Conduct regular and periodic testing to ensure that the user interface and experience are optimally delivered.

Services.

  • Consultancy
  • Development
  • Payment & Shipping Integration
  • Support & Retain
Feature.

Custom Login & 
Registration Flow

Custom login/registration flow where users first input their email address, then proceed to either log in or register. Please try by yourself at ERIGO website.

Feature.

Custom Store Location

Create custom pages for each ERIGO store location with a search bar and Google Maps integration to enhance the customer experience.

Feature.

Custom Search Bar

Featuring popular keywords and product lists to engage more customers and inspire them to explore the ERIGO website.

← Older Case

Beyond Warranty: Proactive Care with DREW's Part Replacement Reminders

Scaling New Heights: How Expatify Streamlined Shopify for Rollink's Glob...

Flocking to the Forefront: How Juaraga.id Took Indonesian Sportswear to ...